Our latest Beauty Boss is Leila Aalam, Founder of Beuti Skincare—a line of products with proven actives for highly efficient skin care. Free of irritants and unnecessary chemicals, all of the brand’s ingredients are hand-picked for their anti-inflammatory abilities to heal and protect skin, and include nourishing oils, omegas, super antioxidants, and minerals to give skin a healthy boost and gorgeous glow.

We recently sat down with Aalam, who shared her inspiration for becoming a beauty entrepreneur, wellness and beauty tips, secrets to success, and more:

What inspired the creation of Beuti Skincare?

Before launching Beuti Skincare I was a practicing aesthetician and always on the search for results-driven skin care that was also healthy for skin. After personally experiencing a severe allergic reaction from using a luxury eye cream, I was inspired to take matters into my own hands.

After many sleepless nights and hours upon hours of research, I was shocked to discover that the majority of beauty products on the market contain toxic chemicals and irritants that are harmful for our overall health. I was determined to develop a luxurious skincare line without the hefty price tag that helped heal, nourish, and treat common sensitive skin issues leaving skin supple, smooth, and glowing. 

How long have you been in business?

Beuti Skincare launched almost three years ago.

Tell us more about your line. What’s your hero product?

Our Beauty Sleep Elixir is our number-one seller globally. We believe in creating beautiful products with super charged ingredients that truly nourish and heal the skin. The Beauty Sleep Elixir targets so many common skin concerns overnight while you sleep. People not only love what their skin looks like, but also feel secure using a product that they know is safe for their skin and body!

What’s your favorite product from your line?

Our line is super curated, and we take pride in spending time researching and developing our next launches. I absolutely adore both products currently available: Beauty Sleep Elixir, and our newer launch, the Pomegranate Glow Enzyme Cleanser.

Where are your products available?

On our website and in the U.S at Credo Beauty locations.

Who inspires you?

My children. They are my true joy in life and part of the reason I wanted to create skin care that not only made skin glow, but was also safe to use! 

Secret to success?

There really is no secret to success. I think it really is about hard work, focus, and believing in yourself.

Beauty secret?
I really enjoy getting frequent facials as much as possible. Not so much a secret, but it's important for me to take care of my skin, and is also a way of practicing self-care. 

Wellness tip?

Travel. I love to travel with my family—it's truly what makes me the happiest and provides the self-care I need!

Best advice?

Be true to yourself and everything will fall into place. 

For more information and to purchase Beuti Skincare, visit the company’s website and follow them on Instagram: @beutiskincare

[Images courtesy of Beuti Skincare]

Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk