As some businesses begin to open up again after shutdowns caused by the COVID-19 pandemic, skincare industry leader Dermalogica has announced new measures to provide guidance to salon owners and professional skin therapists who want to know how to perform skincare treatments safely.

Coronavirus Safety Tips for Salons and Spas

At the beginning of May, Dermalogica reopened its flagship location in Atlanta for retail only and will serve as a resource to large and independent salons across the country in safe reopening protocol. The new measures were developed in accordance with Dermalogica’s professional-grade standards, and with the safety of staff and consumers as top priority. They include:

• Dermalogica Principles for Enhanced Service Safety: A set of directives such as maintaining physical distancing by staggering appointments and limiting entrance; wearing masks in common areas and masks and face shields during treatments; hand sanitization, handwashing, and sterilization; as well as requirements for laundering and retail testers. Click here to learn about all 12 principles.

• Detailed Safety Protocols: These address specific touchpoints such as pre-appointment screening; client arrival and departure; retail and common-area floor services; treatment room sanitation; protective wear, and more.

• Clean Touch Certification: This is awarded to skin therapists who complete free online training on the key principles and enhanced protocols. Upon completion, skin therapists will earn a certificate recognizing them as Clean Touch Certified, which they can display in their salon, treatment room or website. Click here to learn more.

Dermalogica’s principles go beyond what is legally mandated, but should not replace state board or local authority regulations. They also teased a new “Back in Touch” global marketing campaign to support skin therapists as they start thinking about reopening and reconnecting with their clients. The campaign will launch in select Dermalogica markets in May 2020 and continue to roll out as local communities suggest that it is safe to do so. 

“As science progresses, we will surely need to loosen or tighten the safety precautions,” says Dermalogica Global CEO Aurelian Lis. “What counts is that we have defined the most appropriate steps now so that the industry can embark on the changes necessary to make facial skincare services a reality. With big business focused on digital or sitting it out, skin therapists are not willing to give up on the important industry of human touch and connection.”

For more information, visit dermalogica.com and follow them on Instagram: @dermalogica

[Images courtesy of Dermalogica]

Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk