Following its successful Clean Touch Certification program, Dermalogica is launching a new certification for the professional skin care industry, the Meaningful Connections Certification. Developed in association with the Greater Good Science Center at the University of California Berkeley, this certification will equip service professionals with the tools needed to strengthen client communications.
The course will be introduced via a livestream on Thursday, November 19th at 8AM PST/11AM EST.
Due to a mixture of psychosocial factors and oxytocin that is released when service professionals are in close proximity to clients, a trusting bond is forged that sometimes leads to a good chat, a good laugh or—particularly during this difficult year—a good cry. The all-new course equips service industry professionals with interpersonal strategies to strengthen their own emotional intelligence and develop meaningful client connections.
Topics covered in the course include but are not limited to:
Activating listening skills and being present to enhance client communication, especially during vulnerable or emotional conversations
Body language guidance and tips on how to tune into clients’ nonverbal cues – even when they’re wearing a mask
Vagus nerve activation massage techniques to help guide clients toward a state of peace and tranquility
As a leader in skincare education, Dermalogica globally trains more than 100,000 licensed skin care professionals each year, has approximately 40 flagship and concept stores internationally, and over 20,000 independent salons and spas worldwide. Since launching Clean Touch Certification in April, Dermalogica has certified over 50,000 skincare professionals in enhanced service safety. Now, the brand is taking the next step in aiding the industry with tools for continued success.
When: November 19, 2020 at 8 a.m. PST/11 a.m. EST
Attend: Click here to view the livestream.