The Red Door Salon & Spa Rebrands as Mynd Spa & Salon
The Red Door Salon & Spa has undergone a comprehensive rebrand and will now be known as Mynd Spa & Salon. While maintaining what’s at the heart of The Red Door’s philosophy, the brand’s 26 locations nationwide will have a new look and feel, expanded service offerings, and partner with additional and innovative product lines.
The existing locations will undergo renovations in waves separated by region to be completed in 2020. At the renewed Mynd Spa & Salon, guests can expect to see a soothing color palette, warm textures, and airy spaces, providing a new face to a beloved brand. All locations will offer a streamlined menu of tailor-made beauty and wellness services featuring the same 7 self-care areas: massage therapy, body treatments, skincare, nail care, haircut and color, makeup, and waxing from the experts people have come to know and love.
New retail brands from female- and family-owned businesses, including cosmetics companies Rodial and Delilah and skincare brands Babor and Dr. Dennis Gross, will be introduced in-store and online, providing guests with clean, cruelty-free products and conscious ingredients.
Existing guests will find familiarity with Mynd’s programs and menu of services, which are remaining in the brand’s tiered Mini, Essential, and Escape options. The spa’s Membership program provides guests with a monthly Essential massage, facial, or body treatment, along with 15% off retail products and additional services.
Guests can also opt in for Mynd Mobile Rewards to receive texts about special offers and exclusive deals. For the brand’s celebrated At Work services, Moment by Mynd will continue to provide working professionals with the quick convenience of beauty and wellness services in corporate offices.
“In a world where self-care is an increasingly vital need—where the cause-and-effect between self-care and health and wellness is so clear—we’re thrilled to offer services that have the ability to tangibly improve our guests’ lives,” says Todd Walter, CEO of Mynd Spa & Salon. “While proudly embracing our roots as The Red Door—more than 100 years in the spa and salon space—we’re excited by the far-reaching potential of this evolution of the brand. With new product lines and services, an introspective articulation of our core values and new values, and an innovative focus on personalizing self-care, we’re looking forward to supporting our loyal and ever-growing community.”
For more information, visit MyndSpa.com and follow them on Instagram: @mynd
[Images courtesy of Mynd Spa & Salon]
Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk