Beauty Boss: Tsveti Kern, Founder of Svete Wellness, Created Collagen Superfood Formulas That Nourish Beauty From Within
Tsveti Kern.
Our latest Beauty Boss is Tsveti Kern, Founder of Svete Wellness—a superfood collagen brand that features delicious formulas crafted with the highest-quality, clinically-proven ingredients that support beautiful skin, hair, and nails from within.
Born in Bulgaria, Kern grew up around healthy food and wellness practices, consuming seasonal produce and meat from her grandparents’ regenerative farm. When she moved to the United States, she began to struggle with various health issues such as hormonal balances, depression, and skin and hair problems as a result of a fast-paced lifestyle and poor nutrition.
Kern knew she needed to take control of her health so she became a personal trainer and changed how she nourished her body. Through research, she learned about the powerful abilities of essential nutrients for natural aging support and long-lasting beauty and vitality, which ultimately led to the creation of her line of nutritional wellness products.
The Best Collagen Products for Healthy Hair, Skin and Nails
Svete Wellness’ nourishing and convenient formulas include 11 grams of hydrolyzed multi-collagen derived from four food sources per serving, in addition to ingredients such as hyaluronic acid, probiotics, biotin, CoQ10, and vitamins B6, C, D, and E, among others. All of the products are free from dairy, gluten, soy, added sugar, artificial flavors, colors, and preservatives.
They are available in delicious flavors such as Chocolate Coconut and Fresh Berry, and are flavored with freeze-dried fruit or cacao and coconut powder that retains all of the necessary nutrients for your body on a daily basis. For added convenience, they can be mixed with water, coffee, smoothies, yogurt, and other recipes for easy consumption.
We chatted with Kern who shared her favorite beauty and wellness tips, secrets for success, best advice, and much more.
When was Svete Wellness founded and what does the name mean?
Svete Wellness was founded in 2022. The name "Svete" is derived from the Bulgarian word for "world" or "universe," symbolizing our holistic approach to beauty and wellness that encompasses both inner health and outer beauty.
What inspired the creation of your brand?
The inspiration for Svete Wellness came from my personal journey toward holistic health. As someone passionate about wellness, I realized the importance of nutrition in achieving true beauty. I wanted to create products that not only enhance outer beauty, but also nourish the body from within, bridging the gap between skincare and nutrition.
Svete Wellness Beauty Fusion Superblend is a delicious and convenient formula with hydrolyzed multi-collagen and clinically-proven beauty and wellness ingredients that support radiant skin, healthy hair, and strong nails.
Do you have a hero product?
Our hero product is the Beauty Fusion Superblend. This all-in-one beauty supplement combines collagen, vitamins, probiotics, and minerals, providing comprehensive support for skin, hair, nails, and overall wellness. Our Chocolate Coconut flavor is particularly popular among our customers.
What are your favorite products from your brand?
I personally love the Beauty Fusion Superblend in both Berry and Chocolate flavors. They’re delicious and versatile, making it easy to incorporate them into my daily routine. You can simply mix in water or my favorite is Chocolate Beauty Fusion as a hot chocolate and Berry is a great addition to any smoothie.
Where are your products sold?
Our products are available online through our website and various e-commerce platforms. We are also proud to be stocked in select spas and salons across the country, where professionals recommend our products as part of a holistic beauty regimen.
Future plans for the brand?
We are focused on expanding our product line to include more targeted beauty and wellness supplements. Additionally, we aim to increase our presence in spas and wellness centers nationwide, fostering partnerships that align with our holistic approach to beauty.
The Beauty Fusion Superblend is available in two delicious flavors: Chocolate Coconut and Fresh Berry.
Who inspires you?
I am inspired by women who have paved the way in the wellness and beauty industries. Their dedication to health and innovation motivates me to continue pushing the boundaries of what’s possible in holistic beauty.
Secret to success?
The secret to success is staying true to your vision and being passionate about what you do. Consistency, quality, and listening to customer feedback are key components. It’s also crucial to maintain a balance between professional and personal life to ensure sustained enthusiasm and creativity.
Beauty secrets?
My top beauty secret is consistent hydration and nourishment from within. Using quality skincare products is essential, but complementing them with a balanced diet and effective supplements like Beauty Fusion can significantly enhance your results.
Wellness tips?
Prioritize sleep, stay hydrated, and maintain a balanced diet rich in animal-based food, raw dairy, eggs, and fruit. Incorporate regular exercise and mindfulness practices like meditation or yoga. And, of course, supplement your diet with high-quality nutrients that support overall wellness.
Best advice?
Follow your passion and be patient. Building a brand takes time and dedication. Surround yourself with a supportive network and always keep your customers at the forefront of your decisions.
How do you like to relax?
I love to relax by spending time in nature, whether it’s hiking or climbing. Sauna and cold plunge are also my go-to activities for unwinding and recharging.
For more information about Svete Wellness, visit the website and follow on Instagram: @svetewellness
[Images courtesy of Svete Wellness]
Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk