Acqua di Positano Eau de Parfum from Eau d’Italie Will Be Your Favorite Fragrance This Summer

A love song to Positano along Italy’s Amalfi Coast where Eau d’Italie was born, the seductive fragrance commemorates the company’s 20th anniversary.

Celebrity Colorist Marco Pelusi Shares the Brighter, Lighter, and Shorter Hair Trends to Try This Spring

The West Hollywood-based celebrity colorist shares the hot trends of the season.

beautyLizzy ShermanMarch 22, 2025spring hair color trends, spring hair color inspiration, Marco Pelusi, hair, beautyComment

Behind the Brand: Sunshine Tienda Celebrates Vacation Happiness With Stylish Hats and Resort Wear Influenced by Warm-Weather Destinations

We interviewed the co-founders (and twin sisters!) of the lifestyle brand to learn more about their “Vacation Happy” products influenced by a love of warm-weather destinations.

FarmHouse Fresh Celebrates 20-Year Anniversary With "You Beautiful You" Campaign and Cactus Skincare Collection

The new 20th Anniversary campaign reflects the company’s unwavering commitment to purity, purpose, and sustainability.

Spa & Beauty Today Editors' Picks: Apothecary-Inspired Bath Soaks, Shape-Shifting Fragrance, Retinol Hand Cream, and More Beauty and Wellness Launches We Love

We’re rounded up the latest and most innovative launches in beauty and wellness that you need to know about.

beauty, wellness, lifestyleKamala KirkMarch 9, 2025beauty, Editors Picks, wellness, shopping, new launches, skin care, hair care, haircare, cosmetics, makeup, skincareComment

Beauty Boss: Romano Ricci, Founder of Juliette Has a Gun, Created a Line of Unique Fragrances for Those Who Don't Follow the Rules

We interviewed the founder and creative director of the fragrance brand about secrets to success, beauty and wellness tips, and more.

beauty boss, beautyKamala KirkMarch 8, 2025beauty, beauty boss, Romano Ricci, fragrance, perfume, scent, Juliette Has a GunComment

Beauty Bosses: Danger Jones Co-Founders Alexis and David Thurston Are Disrupting the Industry With Innovative Hair Color Products That Intersect With Music and Fashion

The husband-and-wife team behind the global hair color brand shares the inspiration behind their line, how they’re supporting other artists, secrets to success, and more.

Launch Watch: The Latest Beauty Product Launches You Should Have on Your Radar in 2025

How do you keep up with the latest beauty products launching every month? Consider this your cheat sheet.

beautyLizzy ShermanMarch 3, 20252025 beauty launches, beauty, launch watch

Local 706 Film and Television Makeup Artists Share the RCMA Products They Can't Live Without

We asked award-winning makeup artists from your favorite television shows and movies to reveal their favorite RCMA products.

beautyLizzy ShermanFebruary 19, 2025RCMA, MUAHS, Local 706, Make-Up Artists & Hair Stylists Guild, beauty, hair, makeup, entertainmentComment

Here's Who Won at the 12th Annual MUAHS Awards

The MUAHS Awards recognize excellence in the artistry and creativity of Make-Up Artists and Hair Stylists in 23 different categories.

beautyLizzy ShermanFebruary 18, 2025MUAHS, makeup, beauty, awards, Make-Up Artists & Hair Stylists Guild, hairComment

The Best Pineapple Beauty Products and Gift Items

From self-care products to home decor, these fun items are inspired by our favorite tropical fruit that is also a worldwide symbol of hospitality.

beauty, wellness, lifestyleKamala KirkFebruary 13, 2025beauty, skin care, skin, hair, pineappleComment

Heart-Themed Beauty Products and Accessories You'll Love for Valentine's Day

From heart-shaped acne patches to a lip plumping mask with glitter hearts in it, you’re guaranteed to “heart” these beauty products and more!

beauty, lifestyleKamala KirkFebruary 12, 2025heart, hearts, beauty, heart products, heart beauty products, love, valentine, valentines dayComment

Beauty Boss: MIXIK SKIN Co-Founder Lena Park Shares the Inspiration for Creating an All-Mist Line of Korean Beauty Skincare and More

We interviewed the co-founder of the all-mist skincare line about secrets to success, beauty and wellness tips, and more.

beauty boss, beautyKamala KirkFebruary 12, 2025beauty, beauty boss, skin, skin care, MIXIK SKIN, Korean beauty, Lena Park, K-beauty, K Beauty, Los Angeles, all mist skincare, skin mistComment

These Chocolate Beauty Products Are the Ultimate Decadent Treat

Satisfy those sweet cravings with these deliciously decadent chocolate beauty and body products.

beauty, lifestyleKamala KirkFebruary 11, 2025chocolate, beauty, skin, skin care, wellness, cocoa, coco, chocolate beauty products, the best chocolate beauty productsComment

Beauty Boss: Jurlique's Global Marketing Director Marion Goyet Shares Beauty and Wellness Tips, Best Advice, and More

We interviewed the Global Brand and Marketing Director of the Australian skincare line about her journey in the industry, favorite wellness tips, secrets to success, and more.

beauty boss, beautyKamala KirkFebruary 11, 2025beauty, beauty boss, #beautyboss, self care, skin, skin care, skincare, Marion Goyet, Jurlique, Australia, slow beautyComment

Just Add Water: Small Wonder's Powder-to-Lather Formula Is a Game Changer

We tried the salon-grade, powder-to-lather shampoo that is activated by water in the shower.

beautyMarianne DoughertyFebruary 8, 2025hair, hair care, beauty, Small WonderComment

Beauty Boss: Katina Mountanos Founded Olive Oil-Based Skincare and Lifestyle Brand Kosterina Inspired by the Best Parts of the Mediterranean Lifestyle

We interviewed the founder of the olive oil-based skincare and lifestyle brand about secrets to success, beauty and wellness tips, and more.

We Helped Thrive Causemetics Bring Beauty to the Streets for Giving Tuesday on Skid Row in Los Angeles

In collaboration with Thrive Causemetics and Beauty2TheStreetz, we passed out meals and provided makeovers and skincare to members of the Skid Row community.

beautyTara KP TroszakFebruary 1, 2025beauty, Los Angeles, Giving Tuesday, Thrive Causemetics, Skid Row, giving back, philanthropy, makeovers, Karissa BodnarComment

Bellacures to Host Wildfire Relief Fundraising Weekend at New West Hollywood Flagship Location

To give back to the Los Angeles community, the nail salon franchise will donate 100% of proceeds earned at its new location from Jan. 31 to Feb 2, 2025.

beautyKamala KirkJanuary 31, 2025wildfires, Los Angeles, Bellacures, LA wildfires, nails, nail salon, fundraising, West Hollywood, beautyComment

Huda Beauty and Sprinkles Partner on Limited-Edition Ube Birthday Cupcakes to Celebrate New Ube Collection

In celebration of Huda Beauty’s new Ube Collection, the limited-edition treat features a rich Ube cake filled with a luscious marshmallow core, topped with lilac vanilla buttercream, and finished with a sugar rim.

lifestyleKamala KirkJanuary 15, 2025Sprinkles, cupcake, food, Huda Beauty, ube, ube birthday cupcakes, ube beauty collection, beauty, dining, Sprinkles cupcakesComment