Behind the Brand: WISH Fine Jewelry Creates Unique and Timeless Designs With a Personalized Approach
WISH Fine Jewelry co-founders Mia Lage and Michelle Moreira.
Mia Lage and Michelle Moreira met nine years ago and discovered they shared the same passion for jewelry, which eventually led them to join forces and create WISH Fine Jewelry. They wanted to create an accessible and approachable environment where anyone could experience and enjoy unique and timeless jewelry pieces.
“We both had a big passion for fine jewelry,” says Moreira. “We had worked in other industries and started at Mia's dinner table, our friends would introduce us to new clients and that's how we built what we have now.”
Known for its personalized approach, WISH Fine Jewelry works one-on-one with clients to customize and design the jewelry pieces of their dreams. They offer a wide range of options ranging from subtle accents to statement pieces that suit all tastes and budgets. For those that can’t make it to their showroom for a private appointment in Key Biscayne, Florida, they also provide exceptional service online for clients and offer virtual salon appointments as well.
“Wish Fine Jewelry is about more than just luxury; it's about creating pieces that resonate emotionally with the wearer,” say Lage and Moreira. “We believe that jewelry should be personal, something that connects with memories and special moments. We’re always looking for ways to connect with our customers and provide them with pieces that are both beautiful and meaningful.”
We chatted with Lage and Moreira, who shared more about their one-of-a-kind pieces and how they’ve created an accessible and approachable environment for their clients.
WISH Fine Jewelry offers a variety of statement pieces including their 11.7 ct Diamond Emerald 18K Gold Lariat Necklace.
When was WISH Fine Jewelry founded and what’s the meaning behind the name?
We are both originally from Brazil and met through our children, but bonded over our shared love of jewelry. We realized we could create our own! We wanted to create an accessible and approachable environment for everyone to experience and enjoy unique and timeless jewelry pieces.
The name “Wish” comes from the idea that jewelry is often a reflection of dreams, aspirations, and special wishes. Each piece is crafted to represent something important and personal.
Tell us more about your jewelry designs and what makes them special.
Our jewelry is designed with an emphasis on craftsmanship, attention to detail, and unique gemstones. Every piece tells a story, combining classic elegance with modern trends. Wish offers a range of options to suit all tastes and budgets. We wanted to make jewelry accessible to all!
Among WISH FINE Jewelry’s most popular designs are their 0.20 ct Diamond 18K Gold Amor Single Dangle Drop Earrings.
Do you have a hero piece?
Our hero piece would have to be the Diamond Tennis Necklace. It’s a timeless classic that perfectly balances simplicity and luxury. It’s versatile enough to be worn with anything from casual wear to evening attire, and it’s a piece that every jewelry lover should have in their collection.
What's your favorite item?
Our personal favorite are our custom dangle drop earrings. They can be personalized with gemstones or initials, making them perfect for someone looking to wear something meaningful. We love that they’re both elegant and customizable.
Clients can schedule private appointments and browse designs in person at WISH Fine Jewelry’s showroom in Key Biscayne, Florida.
Where are your products sold?
Our jewelry is available online through our website, and we also have a showroom in Key Biscayne. We partner with select retailers and have recently expanded our international reach, making our pieces available to a wider audience.
What’s next for the brand?
We’re excited to continue growing our collections with a focus on personalized pieces. We’re also planning collaborations with influencers and expanding our custom jewelry offerings. Sustainability and ethical practices remain at the heart of what we do, so we’ll continue to innovate in that area.
For more information about WISH Fine Jewelry, visit their website and follow on Instagram: @wishfinejewelry
[Images courtesy of WISH Fine Jewelry]
Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk