KEVIN.MURPHY Honors Power of Pink in October
In honor of Breast Cancer Awareness Month this October, KEVIN.MURPHY is honoring the “Power of Pink” with two new initiatives from KEVIN.MURPHY and COLOR.ME. This year, the brand is proud to announce its continued dedication to the mission of promising breast cancer research with two new offerings:
“Power of Pink” promotion box. The set includes the fan-favorite THICKENING regimen of PLUMPING.WASH, PLUMPING.RINSE, and POWDER.PUFF. For every purchase, a portion of proceeds will be donated to Wings of Karen. In continuing to partner with Wings of Karen, a community-based, non-profit breast cancer foundation, KEVIN.MURPHY hopes to support the non-profit in funding the study of all aspects of breast cancer, including but not limited to prevention, detection, and treatment.
ROSE.TONER. A perfect tie-in to the ever-recognisable pink ribbon for the cause, COLOR.ME by KEVIN.MURPHY is encouraging us all to “go pink to change a life.” A longer-lasting option that doesn’t cause damage but the ultimate shade to refine, add shine, and enhance soft pink hues through the hair, ROSE.TONER has become a cult-favorite since its launch. Additionally, KEVIN.MURPHY will also be sharing a recipe card with pink color recipes” to inspire colorists, as well as a mirror cling to communicate the cause to the consumer.
For more information, visit kevinmurphy.com.au and follow the brand on Instagram: @love_kevin_murphy
[Images courtesy of KEVIN.MURPHY]
Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk