The NOW Launches Nourish by The NOW Hemp Calm Balm
Nourish by The NOW Hemp Calm Balm ($52) is a multitasking muscle rub that treats tired, tight muscles and features the calming benefits of broad spectrum hemp.
If you’re in the Los Angeles area and have been missing your regular massages, we have some good news: not only have The NOW’s Santa Monica and Silverlake locations reopened on March 1, but the premier wellness lifestyle brand has also launched a brand-new product that is designed to specifically treat tired and tight muscles, and can be added onto any treatment as an enhancement for an additional $15.
Handmade in LA, the Nourish by The NOW Hemp Calm Balm is an elevated version of the original Calm Balm and is a multi-tasking muscle rub that is perfect for treating tired, tight muscles. The skin-soothing, coconut oil-based salve is elevated with the calming benefits of broad spectrum hemp and ashwagandha. Antioxidant-fueled capsicum and healing camu camu berry add extra restorative benefits to the elevated blend.
Los Angeles Spa Guide: The Best LA Spas Open Now
The NOW uses the highest quality of broad spectrum water-soluble powder, has 0.0% THC, and will not have any mind-altering effects. It contains 70 naturally occurring phytocannabinoids and terpenes, including CBD, which makes up the majority of the formula. Benefits of the balm include reduces pain, reduced tension and stress, and relief for eczema and dry skin.
The NOW is a premier wellness destination that includes four locations in Southern California.
Founded in 2015, The NOW offers a stunning sanctuary-like space for recharging and relaxing through the healing benefits of massage therapy. It has four locations in LA County with more than 60 new locations planned across the U.S. They are currently open in Scottsdale, AZ; Henderson, NV; Cherry Creek, CO; Nashville, TN; and Ashburn, VA, with more locations coming in Summer 2021.
The Nourish by The NOW Hemp Calm Balm retails for $52. It is available for purchase in The NOW locations, online and via The NOW app.
For more information and to book a treatment, visit thenowmassage.com and follow on Instagram: @thenowmassage
[Images courtesy of The NOW]
Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk