Behind the Brand: IMAGE Skincare's Clean and Clinical Products Deliver Proven Results for Every Skin Type

IMAGE Skincare is a line of clinically-proven products that has become the number one global professional skincare brand in the spa and salon category.

After starting out as a licensed aesthetician more than 15 years ago, Janna Ronert founded IMAGE Skincare—a line of clean and clinical professional products that cater to all skin types and are efficacious, ingredient-driven, and proven to deliver results. Every IMAGE formula offers multi-dimensional textural experiences that elevate consumers’ daily routines. 

Since the brand’s inception, it has grown exponentially throughout the years and become the number one global professional skincare brand in the spa and salon category, and is also a favorite among celebrities and skin experts around the world.

Ronert has been featured in Forbes and received many accolades including the Ernst & Young Entrepreneur of the Year Award in 2012 and Florida Business Journal’s CEO of the Year Award in 2016. Passionate about spreading awareness on all things health, beauty and business-related, she is an international health and wellness speaker, in addition to being a female empowerment advocate.

She also belongs to several renowned organizations such as C200, where she serves as Council Leader of Entrepreneurial Success; Board Leader of RISE UP; IMPACT Women; Women Business Collaborative; and Exceptional Women Awardees Foundation, among others.

#BeautyBoss: Janna & Dr. Marc Ronert, Founders of Hush & Hush

She and her husband founded the nonprofit Care for Skin Foundation in 2011 to provide reconstructive skin surgeries for underprivileged children suffering from skin loss. In 2019, the Ronerts embarked on another successful venture when they launched Hush & Hush, a luxury beauty supplement brand that helps the body age better and is carried in prestigious retailers such as Saks Fifth Avenue.

We had the pleasure of interviewing Ronert, who shared the inspiration behind her successful skincare brand, favorite products, future plans, and more.

When was IMAGE Skincare founded and what’s the meaning behind the name?

IMAGE Skincare was founded in 2003. The name was inspired by my mother. She taught me that image is everything. How you feel about yourself and what you do to be your best self is how you show the world your image. At IMAGE, we create the your best “image” with confidence, glow and illumination! 

IMAGE Skincare Founder and CEO Janna Ronert.

Tell us more about your products and what makes them special.

IMAGE products have pioneered clean clinical professional products and treatments to treat every skin condition. We create an experience with the smell and the feel of clinically-proven products. With 13 collections that deliver results for every skin problem, there is always a solution. Our "Age Later" philosophy has worked, now being named the number one professional skincare brand in the spa and salon category, tracked by Kline & Co., the leaders in industry reporting.

Today, IMAGE Skincare has garnered endless five-star customer reviews and is the go-to product for over 50,000 skin experts in 60 countries across the globe. IMAGE Skincare is headquartered in Palm Beach, Florida, and is available on our website and in select spas and salons across the world. Celebrity fans include Hailey Bieber, Scarlett Johansson, Winnie Harlow, and more.

What is IMAGE Skincare’s bestselling product?

IMAGE's first launch and all-time best-seller is the VITAL C Hydrating Anti-Aging Serum.

IMAGE Skincare Ageless Total Repair Crème ($82) has a dual-surfacing system that features glycolic acid and time-released, encapsulated retinol to fight the appearance of wrinkles, uneven tone and texture.

Where are your products sold?

IMAGE is sold on our website, on Amazon; in 30,000 spas and salons in the U.S., and in 60 countries globally.

What's next for the brand?

We are continuing to innovate new clinically-proven, scientifically-driven products. We believe very strongly in multi-tasking for products. There are so many amazing ingredients and delivery systems that can truly solve aging, pigmentation and dehydration all in one product. This new clean clinical formulation and science makes this such a breakthrough. We are so excited for the future of professional skin care!

For more information, visit IMAGE Skincare’s website. Follow on Instagram: @imageskincare

[Images courtesy of IMAGE Skincare]

Kamala Kirk is a University of Southern California graduate and has been an editor/writer for more than a decade. She has written for E! Online, Total Beauty, TravelAge West, Malibu Times Magazine, and many more. She resides in Los Angeles and is a proud pug mom. Follow her on Instagram: @kamalakirk